How to attract tech talent to my startup

The talent shortage is not just being felt in the US, it's a problem across the globe. So if talent is leaving secure established businesses, why would they leave that relative safety to go and work for tech startups? It’s too simplistic to think that money is the only motivator after all, a paycheck has just once a month whereas working conditions are the reality day in and day out. Working hours, stress and flexibility with a better work life balance are just some of the reasons tech talent might be tempted to switch to a startup.

Workplace culture

There has been a massive shift since the Covid pandemic in ways of working. Organizations have gone through a huge evolution and this has left many feeling disengaged and lacking a sense of belonging. This has meant in some instances bringing in new talent as businesses adapt leaving many feeling disillusioned and undervalued. Once people don’t feel invested in, they’re going to look around for an environment that meets their needs. The nature of a tech startup is such that if for example you are a full stack developer, your skill set, knowledge and input is highly valued. At every step of development and testing, it’s easy to see how the developer will feel necessary and critical to the business.

Flexible hours

Hybrid and fully remote models are now practiced across the tech industry. Some companies however have insisted that staff return to their offices full time. Many of us had a chance to examine our priorities during the pandemic and work life balance definitely came to the fore.

40% of tech workers considering leaving due to non-flexible hours Forbes

With burnout and lack of remote options impacting the lives of tech talent, it’s not surprising they may take a salary drop to meet their well-being needs.

Career development

Often as organizations are involved, they can forget to invest in their existing team. Anyone entering into a tech startup will certainly be challenged. That sense of achievement that comes through the wins from resolving issues can be incredibly rewarding. Innovation, resilience and agile businesses will prevail in the economic challenges ahead. There are individuals that will thrive in that environment such as tech talent that feel undervalued in existing organizations.

So who are the tech talents a start up might need?

• Chief Technology Officer

• Project Manager

• Front End Developer

• Back End Developer

• UX/UI Designer

• Tech Architect

• Information Architect

• DevOps Engineer

• Full stack developer

It sounds like a lot of outlay on your people when startups need to keep costs down but without the right talent to drive it forward, your business is likely to fail. One way to ensure you have the right skillset without breaking the bank is to recruit a full stack developer. Where a front end developer looks after the user interface and design at the front of the site, a back end developer is responsible for the coding and maintenance behind the site. 

A full stack developer can do both. 

Tech startups in Austin Texas need a tech recruiter who knows the market, can adapt and flex with their business and find the right IT talent to drive them forward. Ready for a conversation?